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Web Solution Master Blog

How to Use Whitespace to Improve Typography?

How to Use Whitespace to Improve Typography?

A stakeholder looks at a new design and asks, "Can we fit more above the fold?" The designer tightens the line height, shrinks the margins, and pulls

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Readability vs. Legibility: What's the Difference?

Readability vs. Legibility: What's the Difference?

A support team I worked with kept getting tickets from customers who had typed their license keys wrong. The keys were displayed in a stylish geometr

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How to Create a Clear Typographic Hierarchy on a Web Page?

How to Create a Clear Typographic Hierarchy on a Web Page?

Open a page that was assembled in a hurry and you will often see the same thing: the headline is 32px, the section headings are 28px, the card titles

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How Typography Affects User Experience and Conversion Rates

How Typography Affects User Experience and Conversion Rates

A client once asked why their pricing page converted at half the rate of a competitor's when the offer was nearly identical. The layout was fine, the

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What Is the Best Font Size for Body Text on Websites?

What Is the Best Font Size for Body Text on Websites?

A client reviews their new site on a 14-inch laptop and says it looks great. Their sales director opens it on a phone in a sunny car park and can't r

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What Is the Ideal Line Length for Readable Web Content?

What Is the Ideal Line Length for Readable Web Content?

You open a blog post on a 27-inch monitor and the paragraphs stretch edge to edge, 180 characters per line. By the end of each line, your eyes have t

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